W14 Term 1 Assessments / Term 2 Intro & Prep

This week is your final Practical in-class teaching week of Term 1. We will wrap up the term with individual face-to-face (or Wechat call) assessments. (As outlined in the Term 1 Module Specs & Assessment).

We will also give you some direction to help you plan for the long-form multimedia projects that you will start pre-producing in the very first week of Term 2. This way you’ll have time to think, plan and hit the ground running!


  • M: am
  • Introduction to Term 2
  • M: pm
  • Pitching ideas + focus groups to brainstorm and help narrow focus and direct research
  • T: am
  • Free, unless requested tutorials
  • T: pm
  • Assessments – 3.30pm – 8.30pm (Rongfei will schedule – You only need to be present for your own assessment which takes around 10 minutes)

*Cong Yan will also set some individual Tutorials on Tuesday

Introduction to Term 2

  • Read the Module Specs before the session
  • The only thing YOU need to come prepared with is an idea to pitch in class. This may or may not be your final idea – but the sooner you have a solid idea the sooner you can target your research and start creating access. You may even have 2 or 3 potential ideas – that’s fine you can bring up to 3 ideas. The ideas need to have 5 points:
  • 1) Your story/project idea must have a factual basis, it cannot simply be based on an assumption. For example, if you want to do a story on the rise of live-streaming among elderly people, then you’ll need some kind of evidence to prove that this is actually a trend – that it’s a real phenomenon with evidenced basis. Research, research research!
  • 2) Stories need some kind of news value – you can produce a story or project on any topic of any news genre. For example – A multimedia feature about a social trend; A multimedia feature about an environmental issue, a multimedia profile of a newsworthy athlete for a sports section, a multimedia project for an online music magazine or section, a crowdsourced multimedia project about tech – anything goes so long as there is news value. (If you are unsure – just bring your ideas to class and tutors will help! You can also call us with your story ideas to brainstorm with us). 
  • 3) You need to have a publication/channel in mind – where will your story be ideally published? Who is your audience?
  • 4) Your story needs to have opportunities for visuals and multimedia. If you can’t think of a way to visualize the story, it’s not a Term 2 project.
  • 5) The story needs to justify 200 hours of work. You’ll spend around 200 hours (outside of class) on the pre-production, production, and post-production of each project. So, either, the project needs to have enough depth, or the nature of the production of the project needs to warrant those hours. Your assignments will typically take 3 weeks to plan, 2 weeks to produce and 1 week to edit. If the story can be produced in a day or week, it’s not a Term 2 project.
  • Here are some good Term 2 projects to inspire you: They are by no means perfect, but all passed.
  1. https://storyform.co/@yinxiaoran96/the-travel-troubles-of-the-blind-2b421bd8cd2b
  2. https://social.shorthand.com/angelaleebfsu/uyCNBJ9l7u/can-ai-really-take-us-to-the-next-level-of-early-education
  3. https://zhiming.exposure.co/d1b37e5e2a2393a6bc132abb7c518240
  4. https://social.shorthand.com/RileyLu66/u2BhQX4dTi/guardian-angels
  5. https://social.shorthand.com/nikita_zeng/3ClWw4vh6i/the-education-dilemma-for-children-with-autism-in-china
  6. https://heidiwu.exposure.co/aging-problem-in-china
  7. https://social.shorthand.com/chequer201/jCLz2DKWji/being-the-muslim-in-china
  8. https://zhiming.exposure.co/f1bf509e67b451ccb82d8216ab38843e
  9. https://readymag.com/ngibsonphoto/PassingThroughDarkness/
  10. https://social.shorthand.com/Grace_Yan0829/uyFgo8DQqP/ta-goes-all-in-with-electrical-taxis
  11. https://social.shorthand.com/zylkiki/jgu0YjQkhe/confusion-in-the-fortress-besieged
  12. https://readymag.com/u17933280/life-of-the-disabled/4/
  13. https://readymag.com/ngibsonphoto/ChongqingRiverCity/2/
  14. https://social.shorthand.com/hilary_pan/uyKoRpU0q6/ghost-cities-in-a-sm
  15. https://www.verse.com/stories/1491-at-the-gates-of-an-island/
  16. https://readymag.com/andreaverdelli/755546/
  17. https://social.shorthand.com/andriuvi/jy08BFdZqP/
  18. https://social.shorthand.com/SAHejZJReFn6zvY/jyzxtF8Uh6/broken-dreams-of-beijings-homeless
  19. http://sallieimmj.wixsite.com/chinaruralleftover/leftover-men
  20. https://cicylin.exposure.co/hunting-hunters


These will be 8-10-minutes long, with Rongfei and Sharron (via Wechat)

  • You will give a Self-evaluation – You will be given approx 8-minutes to discuss your self-performance and your portfolio of assignments in relation to the weekly themes, readings, and the stipulated media publications. You will need to take into account feedback from fellow students and tutors during the critique sessions and be able to critically evaluate the final outcomes of the work. Therefore, it is important to recognize the weakness’ as well as strengths in your assignments. Remember the assignments are set for you to explore the professional field and industry of multimedia journalism from a practical point of view and for you to practice and improve your skills. During the assessment, you will need to demonstrate a good understanding of all the themes discussed throughout the term. Please be prepared to speak about the most important elements – as you just have ten minutes. Also, avoid beating yourself up. It’s not a confession booth! It’s a place to assess your most important strengths and weaknesses in a constructive and academic manner. 


  • Here are some sentences to spark some ideas:
  • I feel happy with assignment XXXX because of XXX…
  • I feel disappointed with assignment XXXX because of XXX…
  • A weakness I had but have rectified is XXX
  • I used to XXX but now I XXX…
  • Two things I will remember about what I have learned over the last 3 months are…
  • A strategy that really helped my practice is…
  • If I could do something again differently in Assignment XXXX, I would…
  • In term 2 I need to focus on XXXX…
  • One thing I will remember to do in the future is…
  • One thing I really want to learn is…
  • The most important thing I’ve learned about multimedia journalism so far is XXXX…
  • Try to keep your judgments focused on what was actually achieved rather than what was ‘intended’. 

In Term 2 you will need to come to the first session well prepared.

  1. You will have completed the first section of the Production Brief. You can download the PB_1-of-3_IMJ7003_18-19. There are 3 sections in total and by the end of the pre-production weeks (25th Jan) – you will have completed all 3 sections. 
  2. Via the Production Brief, you will have written a story or project proposal in 300 words or less. Be sure to communicate news value, timeliness and access and include: A story summary, (the key WWWW&H of your story); The news value of your story; the main mediums you intend to use; Some ideas about how you will tell the story visually and digitally; Potential key interviews / sources and subject(s); Fact-based evidence, information and data to support your idea. 
  3. Via the Production Brief, you will have written some initial thoughts regarding your production plan including; Potential dates and locations of your fieldwork; Potential interviews and sources; Potential key visual elements (scenes/locations/ events); Your estimated budget (It has to be affordable for you). 
  4. Via the Production Brief, you will have written some initial thoughts regarding your Production Methodology (style and approach) including; Style inspirations for key mediums; Style inspirations for your story or project’s platform and structure; Also an idea of how would you like to try and approach your story (According to the classifications in ‘The Principles of Multimedia Journalism’) Continuous, Comprehensive, Immersive or at an intersection. 

If you’d like some further reading and resources for Term 2, please see the notes below:

(This section will be more fully updated by 20th December 2018)

Here’s a list of platforms you might consider taking a look at:

  • Wix – Free and very flexible, we’ve had some students use it really creatively for both single page scrolling stories and more project-based websites. e.g. Manchurian Tigers 
  • Shorthand – We have a University account
  • Pageflow – Looks nice, but probably over budget for students – no real advantages over Shorthand. 
  • WordPress – There are stacks of themes for websites or single page stories
  • StoryMap – Plenty of stories evolve around geographical locations. Knight Lab made Storymap. This tool helps telling stories with photo, text, and video on maps. For example, The Washington Post made a story about Islamic State with this tool.
  • Storyform – Free (with limited templates) for one story per month. 
  • Stellar – Needs investigation to check suitability 
  • Thinglink Needs investigation to check the pricing
  •  Adobe Spark – Needs investigation
  • Verse Something really different – can be tricky with China internet speeds though 😦 – you’ll need patience 
  • Moovley – 
  • Klynt – perfect for non-linear visual stories – this is a software that will take a little time investment to learn (that would be included in your 200 study hours so your reporting may be more simple). It’s expensive – but we may be able to negotiate an education edition in case anyone is interested. 
  • Exposure – free version is limited but it’s not too costly
  • Readymag – We’ve had plenty of students use this very successfully (free version is limited to 10 pages) e.g. Wavering Shadows
  • Medium – Simple but could be very effective
  • Maptia – 

If you can code you might want to code your own platform or look at some more customizable platforms/templates for multimedia storytelling

Coming soon – keep an eye on


Sharron’s notes for further updates

View at Medium.com